Poowong East
VIC 3988 • Victoria
About Poowong East
Poowong East is a small rural locality in the South Gippsland Shire of southeastern Victoria, situated in the western Strzelecki Ranges approximately 93 kilometres southeast of Melbourne. Covering around 25 square kilometres, the locality had a population of 88 residents at the 2021 Census across 35 private dwellings. It lies east of the small dairy township of Poowong and shares the same rolling hills, lush farmland, and creek-lined gullies characteristic of South Gippsland's productive agricultural hinterland. Poowong East is part of the Narracan state electoral district and the federal electorate of Monash.
Dairy farming has been the backbone of this locality since the late nineteenth century, when South Gippsland's rich volcanic soils were opened up for settlement. The broader Poowong area is known for its small community, picturesque countryside, and a remnant heritage butter factory that reflects the district's dairying legacy. Residents access everyday needs in Poowong and Korumburra — around 13 kilometres to the southeast — which serves as the main service town for the district with supermarkets, schools, and medical facilities. Leongatha, approximately 21 kilometres to the southeast, provides additional services. Melbourne is reachable in roughly two hours by car via the South Gippsland Highway.
Poowong East falls under postcode 3988 and is governed by the South Gippsland Council (Local Government Area). For federal elections, residents vote in the electorate of Monash, while state elections fall under the Narracan (Eastern Victoria) electorate.
Location
Ad
Income
ATO taxable income Postcode 3988
Median taxable income for individual taxpayers in postcode 3988 for the 2023–24 financial year (2019–20 data not published for this postcode).
Source: ATO Taxation Statistics 2023–24, Individuals Table 8 (median & average taxable income by postcode). Covers all individuals who lodged a return in postcode 3988; postcodes with fewer than 200 lodgments are suppressed by the ATO.
Transport & Commute
Nearest Train Stations
Bus Services
- No scheduled local bus service — N/A N/A
Commute to Melbourne CBD
🛣️ South Gippsland Highway is the main route to Melbourne. Korumburra is the nearest V/Line station but a private vehicle is needed to reach it.
Poowong East is a dispersed rural locality with no shops or services; a private vehicle is essential for all daily needs.
Supermarkets Nearby
No major supermarkets listed for this suburb.
Schools
-
Main Street
Demographics
Population Growth
Gender Distribution (Census 2021)
Crime Statistics LGA-wide
These are the latest rates for the South Gippsland Local Government Area, which contains Poowong East. Rates are per 100,000 residents for the year ending September 2025; trends compare 2 and 10 year periods.
Source: Crime Statistics Agency Victoria