🔍

Sale

VIC 3850 • Rest of VIC

14,296
Population (2021)
$69,004
Median Household Income
43.76 km²
Area
$280/wk
Median Rent
Regional CentreOil & GasLakes DistrictGippsland

About Sale

Sale is the commercial centre of Gippsland's Wellington Shire, a prosperous regional city of 14,300 residents 210 kilometres east of Melbourne. The city serves the offshore oil and gas industry and surrounding dairy farming region. Lake Guthridge and the port precinct add natural character.

The oil and gas industry has brought relative prosperity, reflected in quality facilities and services. The community blends industry workers with farming families. Sale attracts resources workers, regional professionals, and families seeking Gippsland's best-serviced regional centre with lakes and waterways nearby.

Sale falls under postcode 3850 and is governed by Wellington Council (LGA). For state elections, residents vote in the Gippsland South (Eastern Victoria) electorate.

📰 Featured In

📰 Victoria Suburbs with the Most Housing Commission

📍 Location

State
Victoria
Postcode
3850
Urban Area
N/A
LGA / Council
Wellington
Federal Electorate
Gippsland
State Electorate
Gippsland South (Eastern Victoria)
Type
Rural
Timezone
Melbourne (UTC+10)
Coordinates
-38.11°, 147.08°
Statistical Area
Rest of VIC
Area
43.76 km²
Elevation
13m

🏷️ Property Prices June quarter 2025

Median sale prices in Sale for the June quarter 2025. Median sale prices published by the Valuer-General Victoria.

🏡House
$488K
96 sales · ▲ 1.1% YoY
🏢Unit / Apartment
$325K
19 sales · ▲ 2.2% YoY

Source: Valuer-General Victoria — Victorian Property Sales Report. Medians are for the latest quarter; the change shown is the official 12-month movement. Suburbs with very few sales in a quarter can be volatile.

🏠 Housing 2021 Census

Median Rent (weekly)
$280
Median Mortgage (monthly)
$1,300
Avg Household Size
2.3 people
Median Age
42 years
Social Housing (% of dwellings)
4.3%

211 state housing + 38 community housing dwellings (ABS 2021 Census)

🚌 Transport & Commute

Bus Services

  • Limited or no scheduled services — Nearest regional town Varies

Commute to Melbourne CBD

Distance
188 km
By Train
No rail service available
By Car (Peak)
2+ hours
By Car (Off-Peak)
1.5+ hours

🛣️ A private vehicle is essential in this rural locality

Walkability Almost All Errands Require a Car

This is a rural or semi-rural locality where virtually all errands require a private vehicle

🛒 Supermarkets Nearby

  • Coles
    Gippsland Shopping Centre Cunningham Road Sale 3850 VIC
  • Woolworths
    37-39 Cunningham Street Sale 3850 VIC
  • ALDI
    396 - 420 Raymond Street, Sale VIC 3850

🎓 Schools

🚔 Crime Statistics LGA-wide

These are the latest rates for the Wellington Local Government Area, which contains Sale. Rates are per 100,000 residents for the year ending September 2025; trends compare 2 and 10 year periods.

Break & enter (dwelling)
494.7 / 100k
2yr Up 59.5% 10yr Down 28.0%
Motor vehicle theft
191.9 / 100k
2yr Up 84.4% 10yr Up 57.6%
Non-FV assault
432.8 / 100k
2yr Up 10.3% 10yr Stable
Robbery (unarmed)
0 / 100k
2yr Down 100.0% 10yr —
Steal from vehicle
577.8 / 100k
2yr Up 81.3% 10yr Up 72.3%
View all offence subgroups for Wellington →

Source: Crime Statistics Agency Victoria

🎓 Educational Institution Attending 2021 Census

School Sector Breakdown

👥 Demographics

Census 2016
13,673
Census 2021
14,296
▲ 4.6% growth

Population Growth

Gender Distribution (Census 2021)

Personal Income 2016
$31,512
Personal Income 2021
$36,452
▲ 15.7% increase

2021 Census income breakdown

Personal = median for one earner. Household = all members of a dwelling pooled. Family = related members only. Annual = weekly × 52.

Personal
$36,452 / yr
$701/wk
Household
$69,004 / yr
$1327/wk
Family
$92,456 / yr
$1778/wk

Personal Income Comparison (2016 vs 2021)

📊 Population: ABS Census 2021
💰 Income: ABS Census 2021

🌍 Country of Birth 2021 Census

Born in Australia 11,629
Born Overseas 1,827

Top Countries of Birth (excl. Australia)

  • 1. England 402
  • 2. India 151
  • 3. New Zealand 139
  • 4. Philippines 103
  • 5. Netherlands 80
  • 6. South Africa 66
  • 7. Scotland 63
  • 8. Germany 54
  • 9. Malaysia 52
  • 10. Vietnam 51

🧬 Ancestry 2021 Census

Top ancestries reported (people may report up to two)

Australian 6,021
English 5,847
Irish 1,664
Scottish 1,571
German 507
Italian 464
Australian Aboriginal 359
Dutch 359
Indian 190
Chinese 186

👨‍👩‍👧 Parents' Birthplace 2021 Census

9,554
Both parents born in Australia
2,324
Both parents born overseas
1,493
One parent AU, one overseas

🛐 Religion 2021 Census

No Religion
45.9%
Christianity
43.4%
Hinduism
1.0%
Buddhism
0.8%
Islam
0.5%
Sikhism
0.3%
Judaism
0.0%

📊 Age Distribution 2021 Census

0-4 years
842 (5.9%)
5-14 years
1,739 (12.2%)
15-19 years
794 (5.6%)
20-24 years
752 (5.3%)
25-34 years
1,798 (12.6%)
35-44 years
1,658 (11.6%)
45-54 years
1,741 (12.2%)
55-64 years
1,749 (12.2%)
65-74 years
1,705 (11.9%)
75-84 years
1,061 (7.4%)
85+ years
462 (3.2%)

Nearby Suburbs

Frequently Asked Questions

What is Sale known for? +

Sale is a well-established community in Wellington, VIC, with a population of approximately 14,296 residents. The suburb is valued for its community spirit and natural surroundings.

How far is Sale from Melbourne CBD? +

Sale is approximately 188 kilometres from Melbourne CBD. The drive typically takes 1.5+ hours outside peak hours, though most residents use local regional centres rather than commuting to the capital CBD.

Does Sale have public transport? +

Public transport in Sale is very limited. There is no rail service, and bus connections to major centres are infrequent or unavailable. A private vehicle is strongly recommended.

What is the population of Sale? +

According to the 2021 Census, Sale has a population of approximately 14,296 residents. It is a significant residential area in the Wellington district.

Is Sale a good place to live? +

Sale offers a practical and liveable lifestyle with access to local schools, parks, and shopping. With a median income around $45,490, it attracts a broad demographic mix. Like most VIC suburbs, its appeal depends on proximity to work and preferred amenities.

What is the postcode for Sale? +

The postcode for Sale, VIC is 3850.

What is the average income in Sale? +

Based on the 2021 Census, the median personal income in Sale is about $701 per week (around $36,500 per year). The median household income is $1,327 per week and the median family income is $1,778 per week.

What is the median house price in Sale? +

As of June quarter 2025, the median house price is $488,000, up 1.1% year-on-year, and the median unit/apartment price is $325,000, up 2.2% year-on-year. Figures are based on Valuer-General Victoria — Victorian Property Sales Report.

What is the age profile of Sale? +

The median age in Sale is 42. The largest age group is 25–34 (1,798 residents, around 13%). Around 24% of residents are under 20 and about 23% are aged 65 or older. (2021 Census)

Is Sale a safe area? +

Crime statistics are recorded at the Local Government Area level. Sale is part of the Wellington LGA — see the Crime Statistics section on this page for the latest recorded offence rates per 100,000 residents, along with 2-year and 10-year trends.

How much is rent in Sale? +

In Sale, the median weekly rent is $280, and the median monthly mortgage repayment is $1,300 (2021 Census).